Faculty + Staff
Paula Anderanin is an experienced digital marketing solutions architect with experience helping brands increase exposure in the digital space as well as converting customers online. Her experience includes website and mobile development, search engine optimization, social media marketing and digital marketing.
Paula has over 15 years of experience working with corporations such as; Chrysler, Quicken Loans, Verizon as well as local businesses. Her understanding of local and national campaigns allows her to be able to define better and more focused goals and objectives for clients to optimize their budgets.
Her attention to detail and dedication to each project has earned her several awards. Some of her awards include The Annual Communicator Award and a nomination for the prestigious Webby award.
Throughout the years, Anderanin has acquired the necessary experience for targeting multiple markets including the general market, youth, Asian, African-American and Hispanic market.
In the recent years, Mrs. Anderanin has been involved in helping businesses in the Metro Detroit area by providing training and workshops with Techtown and Google.
Anderanin is also an adjunct instructor at Lawrence Tech University where she teaches emerging technologies and Adobe for media.