Traditional media programs tend to focus on a single area – journalism, broadcasting, production, or public relations – but the greatest demand in the communication field today is for cross-trained individuals who can move with confidence and agility between all areas.

Intern Appreciation from STATE CHAMPS! on Vimeo.

LTU students enjoy internships with STATE CHAMPS! learning on-camera and off-camera sports broadcasting skills.

Former LTU Student Chloe Dunklin wins 30/60 Video Challenge Award at Cobo Center.

Media professionals must have the ability to take a project from the planning stage, through data gathering and analysis, to production and broadcast. Lawrence Tech’s Media Communication program has been specifically designed to address these requirements.

There are other advantages as well:

  • Opportunity knocks even at the freshmen level – numerous internships are available to students through affiliations with local radio and television networks, news organizations, the movie industry, and area advertising and public relations firms as well as a Media Communication advisory board whose members have connections to the industry.
  • Location, location, location – most of the broadcast media and video production businesses serving the Detroit metropolitan area are located within a five-to-seven-mile radius of campus.
  • Technological savvy – hands-on technical training and access to cutting-edge equipment and software translates into marketable skills.
  • A digital portfolio – showcases the best of your creativity and expertise, and can provide a valuable marketing tool to prospective employers.

Bachelor of Science in Media Communication - Film, Television and Video Production Concentration Flowchart 2020-21 PDF

Film, Television and Video Production Concentration
121 credit-hour program consists of:

First Semester

Course Number Subject Cr. Hrs.
COM 1001 Pathways to Research Careers 1
COM 1103 College Composition 3
MCO 2003 Intro. to Video Production 3
PSY 1213 Introductory to Psychology 3
MCO 1003 Media, Comm, and Society 3
MCS 1203 Logic 3
   TOTAL 16

Second Semester

Course Number Subject Cr. Hrs.
MCS 1254 Geometry in Art 4
GEN XXX3 General Elective 3
COM 2113 Speech 3
LLT 1213 World Masterpieces 1 3
MCO 1013 Audio for TV and Video Production 3
   TOTAL 16

First Semester

Course Number Subject Cr. Hrs.
MCO 2563 Intro. to Broadcast Studio 3
MCO 2543 Writing for Electronic/Print Media 3
MCO 3203 Camera for Broadcast 3
LLT 1223 World Masterpieces 2 3
COM 2103 Technical and Prof. Communication 3
   TOTAL 15

Second Semester

Course Number Subject Cr. Hrs.
MCO 3303 Video Editing 3
SSC 2413 Foundations of American Experience 3
COM 2443 Intro. to Rhetoric 3
XXX3 Natural Science 1 3
XXX1 Natural Science 1 Lab 1
GEN XXX3 General Elective 3
   TOTAL 16

First Semester

Course Number Subject Cr. Hrs.
MCO 3633 Social Media 3
SSC 2423 Development of American Experience 3
COM 3XX3/4XX3 Communication Elective 3
XXX3 Natural Science 2 3
COM 3000 Writing Proficiency Exam 0
GEN XXX3 General Elective 3
   TOTAL 15

Second Semester

Course Number Subject Cr. Hrs.
MCO 3613 Advanced Broadcast Production 3
MCO 3913 Media Comm Internship 3
MCO 3713 Adv. Writing for Media 3
COM/SSC/PSY 3XX3/4XX3 Elective 3
LLT 3XX3/4XX3 Literature Elective 3
   TOTAL 15

First Semester

Course Number Subject Cr. Hrs.
COM 4001 Pathways Capstone Lab 1
MKT 2013 Principles of Marketing 3
SSC/PSY 3XX3/4XX3 Social Science Elective 3
MCO 3XX3/4XX3 Electives (2) 6
GEN XXX3 General Elective 3
   TOTAL 16

Second Semester

Course Number Subject Cr. Hrs.
MCO 4933 Production Practicum 3
MCO 3XX3/4XX3 Junior/Senior Electives (2) 6
GEN XXX3 General Electives 3
   TOTAL 12


Rachel Sweet, BSMC’17, dreamed of working on a live television show and her LTU media communication education got her there.

She is now a producer and multimedia journalist for WILX. Prior to her job at WILX, she worked for WDIV-Local 4 where she interned fall and spring terms while still a student at LTU. The executive producers of the show “Live In The D” were so impressed with Rachel when she was an intern, they created a position for her to become the first associate producer of the daytime lifestyle show.

Graduates with a degree in Media Communication have many career options:

Broadcast journalism
(news, sports, and weather)
Television and video production
Technical writing
Entertainment industry
Media marketing

Specialized journalism
(automotive, business, science, or technology) 
Television programming
Research and analysis
Public relations
Online journalism
Instructional technology

A team of students in Lawrence Technological University’s media communication program has produced a half-hour documentary film on previously little-known contributions to STEM (science, technology, engineering, and mathematics) by three women of color in the early and mid-20th Century.

Media Communication senior Genna Skalski, wrote, produced, interviewed, shot and edited this Alumni Spotlight featuring Gabe O'Neil. Gabe is the Creator/Producer of a sports show called "The Sports Report" for STATE CHAMPS! hosted at LTU's campus.