TECH NEWS 2007-2008
Advertising Rates

Tech News is the campus newspaper for Lawrence Technological University (www.ltu.edu) in Southfield, Mich., which offers more than 60 undergraduate, master’s, and doctoral degree programs in Colleges of Architecture and Design, Arts and Sciences, Engineering, and Management. Founded in 1932, the 5,000-student, private university pioneered evening classes 75 years ago, and today has a growing number of weekend and online programs for working adults. Lawrence Tech has four executive education centers in Michigan and offers programs in Canada, Mexico, Europe and Asia with partner universities.

Circulation: 3,000 with an unlimited audience online
Open Rate: $10 per column inch

Column widths:
1 column: 2.375 inches
2 column: 4.916 inches
3 column: 7.458 inches
4 column: 10 inches

Ad specifications: Ads that have been designed should be submitted in jpeg, tif or pdf high-resolution format or in a printed format suitable for scanning. The Tech News staff will design ads for advertisers.

Ad sizes:
Business Card, 2 inches high by 2 columns, $40
Eighth Page, 3 inches high by 2 Columns, $60
Quarter Page, 6 inches high by 2 columns, 10% discount, $108
Half Page, 6 inches high by 4 columns, 20% discount, $192
Full Page, 11.819 inches high by 4 columns, 30% discount, $336

Tech News is published on Wednesdays nine times during the traditional academic year. The advertising deadline is two weeks in advance of publication. The 2007-08 publication dates and ad deadlines are:

Advertising manager: Eric Pope, 248.204.2210, e_pope@ltu.edu, fax 248-204-2318
Mailing address: 21000 West Ten Mile Road, Southfield, MI 48075-1058
Web site link: www.ltu.edu/news/technews.asp
  
Tech News offers agency and prepayment discounts. It does not accept inserts or color advertisements. It does not publish advertisements for liquor, tobacco, mail order services, or off-campus political campaigns. Tech News will not publish any advertisement that tends to incite violence, is obscene or libelous, or is discriminatory in terms of race, religion, sexual preference, national origin, age, or physical disability. Tech News reserves the right to edit or refuse to publish submitted material.