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Lawrence Tech hosts business philanthropy seminar May 27

Release Date: May 13, 2010

Southfield, Michigan –The Center for Nonprofit Management at Lawrence Technological University will host a seminar on the “Changing Realities of Business Philanthropy” Thursday, May 27, from 8 a.m. to noon in the Architecture Building auditorium, 21000 West Ten Mile Road, Southfield.

The seminar will provide nonprofit fund-raisers with strategies and techniques for maintaining corporate support in the current challenging business environment. The cost is $25. Register online at ltu.edu/management/nonprofitchangingrealities.asp .

A panel discussion on “The Changing Realities of Business Philanthropy” will be led by Peter Remington, president of the Remington Group; Paul Hillegonds, senior vice president for corporate affairs at DTE Energy; and Steve Brown, vice president of university advancement at Lawrence Tech.

Breakout sessions will be held on the following topics:

  • Using Data Analysis to Select the Right Channel for Your Appeals
  • Building a Stronger Sponsorship Program
  • Implementing Cause Related Marketing
  • Creating More Effective Proposals for Business Givers
  • Using Social Media in Support of Corporate Fundraising
  • Online Resources for Researching Business Prospects
  • Implementing Cause Related Marketing

The principal sponsors for the program are the Remington Group and Harris Connect – IDC.

For more information, contact the Center for Nonprofit Management at Lawrence Technological University at nonprofitcenter@ltu.edu or (248) 204-3095.

Lawrence Technological University, ltu.edu, offers more than 100 undergraduate, master’s and doctoral degree programs in Colleges of Architecture and Design, Arts and Sciences, Engineering and Management. Founded in 1932, the 4,500-student, private university pioneered evening classes and today has a growing number of weekend and online programs. Lawrence Tech’s 102-acre campus is in Southfield, and programs are also offered in Detroit, Lansing, Petoskey and Traverse City. Lawrence Tech also offers programs with partner universities in Canada, Mexico, Europe, the Middle East and Asia.