JEFFERY PROUGH:
 
JEFFERY PROUGH




 
 
 
 
 
Founder, CEO, and President of Critical Signal Technologies (CST) in Farmington Hills. CST serves more than 65,000 clients and is a leading provider of Personal Emergency Response Systems, medication management systems, and tele-health solutions. Named Automation Alleyís 2010 Emerging Technology Company of the Year, CST, founded in 2006, operates 24/7 care centers in Michigan and Massachusetts and serves individual and institutional clients throughout all 50 states and Puerto Rico. Under Proughís leadership the company landed $2 million from Michiganís 21st Century Jobs Fund in 2008, along with $6.6 million in venture capital. Automation Alley has invested $450,000 in the company. CST acquired the stock and assets of GTL, Inc. (Link to Life), along with Link Technologies, Inc., in 2009. Prior to CST, Prough was president of Guardian Alarm Co., one of the countryís largest independent security companies, and its three subsidiaries: Guardian Armored Security, Guardian Guard, and Guardian Medical Monitoring. When Guardian entered the health care arena, he was instrumental in securing a Medicare license to operate as a home health care agency and enhancing many tele-health related patents during that time. Prior to Guardian, Prough was president and COO of Ram Broadcasting Corp. for 13 years. He has been recognized by Crainís Detroit Business as one of the Best and Brightest business leaders. Prough has lectured nationally on a number of topics, including customer service, motivation, business, and personal development. In Michigan, he has presented at TiECon Midwest and Automation Alley. Prough is also vice president of the Medical Alert Monitoring Association.


WHERE BORN: “Detroit.”

MOST INFLUENTIAL PERSONS: “Professionally, I would have to say the people who have impacted my leadership were Napoleon Hill and Zig Ziglar.”

LAST BOOK READ:Sh*t My Dad Says by Justin Halpern. I just read it on the plane back from L.A.”

WORDS THAT DESCRIBE ME: “Extremely focused and motivated.”

WHERE MY FIELD/INDUSTRY IS HEADED: “Ultimately, our view of the world is that we will provide the most cost-effective solutions for health care demands. People are living longer, the cost of health care is skyrocketing, the baby boomer bubble is moving into the health system where theyíre getting sick but living longer, and we have the great debate over health care reform. We aim to provide care more cost effectively so people can manage disease and chronic illnesses in their own home.”

FAVORITE TECHNOLOGICAL GADGET: “My current favorite is the medication dispensing units from CST. You put a machine in a personís home, fill it with drugs and do it on a scheduled basis. The machine tells you when itís time to take the medication. If you donít take it, weíll call you and tell you to take it, and if not, we contact designated others to make it happen.”

FAVORITE PLACE: “Napa Valley.”

FAVORITE HOBBIES: “Lately it is work, work, work, but Iíd say wine.”

FAVORITE FOOD: “Without a doubt itís sushi.”

MY HIDDEN TALENT: “Iím a very good baseball player.”

HOW I WANT TO BE REMEMBERED: “As a phenomenal husband and father.”