Founder, President, and CEO of LLamasoft Inc. in Ann Arbor. LLamasoft provides software and expertise to design and modify supply chain network operations. Hicks is an industry leader on supply chain strategy and technology issues and a sought-after speaker and author. Over the past 15 years, he has consulted with and coached supply chain professionals at hundreds of companies around the world to optimize and improve their operations. Hicks envisioned the company's "Supply Chain Guru" application in the late 1990s. The program provides business analysts a tool in which they can optimize supply chain networks and simulate "what if" business risk and logistics scenarios before implementing actual changes in their operations. Today, LLamasoft's Supply Chain Guru is valued by many Fortune 100 companies as their tool of choice for supply chain strategic modeling. Clients are many of the world's largest organizations, including ConocoPhillips, Dell, J.C. Penney, Cadbury-Schweppes, and Unilever Corp. LLamasoft has established a global presence in the past year with the opening of an office in Singapore and the establishment of multiple alliances in Europe and North America. LLamasoft was named one of the “Michigan 50 Companies to Watch” in 2008. Hicks has been selected by Supply & Demand Chain Executive
as one of the "Pros to Know" in 2006, 2007, and 2008. He received his bachelor's degree in systems engineering from the U.S. Military Academy at West Point and his MBA from the University of Michigan.