SRI BRAMADESAM:
 
SRI BRAMADESAM




 
 
 
 
 
Vice President of Detroit Engineered Products and President of Autoline Industries USA, both in Troy. Bramadesam joined Detroit Engineered Products (DEP) in 2003 as a partner with global responsibility for operations and customer acquisition. An engineering consulting and software products firm that specializes in product development solutions, DEP has enabled several auto and non-automotive companies to reduce their product development cycles. In 2007 he led DEP’s successful merger with Autoline Industries, a Tier I manufacturer in India. Bramadesam is working to expand Autoline’s global manufacturing footprint and was instrumental in successfully acquiring two distressed manufacturing assets in the United States, including Dura Automotive Systems in Indiana. Within 18 months, he expanded Autoline’s North American presence to a $25 million operation. This year Autoline Industries received a contract worth $40 million over four years to manufacture brake and clutch pedal assemblies for two U.S. automakers. The company received a 2009 supplier of the year award from General Motors, one of just 76 firms cited from among 20,000 GM suppliers. Prior to DEP, Bramadesam was the customer business unit director at Textron Automotive, instrumental in growing that business 33 percent over two years in a competitive market. Prior to joining Textron, he spent 10 years at Ford Motor Co./Visteon Automotive Systems. Bramadesam was part of the early management team that launched the Visteon Chennai Plant and was the resident engineering manager at the Genke Assembly Plant in Belgium. Bramadesam has won several awards for successful product launches, as well as two general manager’s excellence awards for efficiency improvement and launch performance. Bramadesam received his bachelor’s degree in mechanical engineering from Bharathiyar University Coimbatore in India, and a master’s degree in industrial and operations engineering from the University of Toledo.


WHERE BORN: “India.”

MOST INFLUENTIAL PERSONS: “Bob Simpson. He was my boss at Textron and exemplified ethics, integrity, intensity, and business acumen.”

LAST BOOK READ:The Next 100 Years: A Forecast for the 21st Century by George Friedman.”

WORDS THAT DESCRIBE ME: “Relentless, some level of foresight, hungry.”

WHERE MY FIELD/INDUSTRY IS HEADED: “We have two businesses: one engineering, one manufacturing. All of the consolidations have happened already, but more localization of components is what we’re finding. And it’s becoming more global. We have a lot of businesses and product lines with their own strategies. On the engineering side, we’ll see more consolidation, and on the manufacturing side, we’ll see more localization.”

FAVORITE TECHNOLOGICAL GADGET: “My BlackBerry.”

FAVORITE PLACE: “South Korea.”

FAVORITE HOBBIES: “Reading, golf, and tennis.”

FAVORITE FOOD: “Italian.”

MY HIDDEN TALENT: “Selling.”

HOW I WANT TO BE REMEMBERED: “As someone who created a lot of jobs and helped a lot of families and helped everyone who has come along my way.”


At the annual awards reception in May 2015, one Leader & Innovator from the previous 12 months will be selected as the Leader & Innovator of the Year.