The secondary one-line logos are used when the stacked primary logo cannot be used due to space restrictions.
The stacked full-name logo is used when and where recognition of the University is weak or nonexistent, such as at college fairs in distant states.
For external audiences, “LTU” should always be used in conjunction with the full name of the University or with the logo in its stacked or one-line form. “LTU” can stand alone when used on sports and other apparel or to promote events on-campus.
Requests for logo files should be directed to the Office of Marketing and Public Affairs (email@example.com or 248.204.2208) and will be considered on a case-by-case basis.